phn 021-732-018
JOIN US ON FACEBOOK icot1 facebook
SABM Marketing Tools - Home Page Advertisment

Articles

Email me when new posts are made to this blog

Marketing your New Year

Written by Beauty Mark Marketing on December 1st, 2016.      0 comments

NYE Promotions
Are you cashing in on the New Year’s Eve crowd? Be sure to mention your NYE promotions. Invite guests to pre-book their NYE-Day appointment so they’re party ready! Start discussing the occasion with every client and offer party-goers a great NYE package. After all, who wouldn’t love to head out with a professional makeup application to ring in the New Year? Countdown to midnight becomes countdown to cash.

Pre-booking Specials 
To help encourage January bookings advertise a pre-booking special –– extend a discount to clients that schedule an appointment for January in December. Make sure the promotion clearly states that the discount is not valid without a pre-book and service discounted day of service in January. The benefits are twofold— rewards clients and ensures steady business during the post-holiday slowdown months. 

“Gift” Top Clients
Include low-value gift cards into holiday goody bags and give to top 25 or 50 loyal clients (depends on the size of your clientele). The cards may get passed onto family and friends so you might win a new client come January.

Gift-Card Contest
Use gift cards to run a contest on Facebook or your web site on the weeks leading up to New Years. It’s a great way to draw attention to your New Year pre-booking offers and specials. To enter, require people to sign up to your salon e-newsletter, “Like” your Facebook page or share your blog.

Think ahead to Valentine’s Day
In January start thinking ahead to Valentine’s Day promotions to kick off the month of February.
Give your guests something fun to look forward to!

Credit to BEAUTY MARK MARKETING for their great advice!!
 

Comments

STAY UP TO DATE WITH THE LATEST INDUSTRY NEWS.

SIGN UP FOR OUR MONTHLY NEWSLETTER.

First name
Email
 

FOLLOW US

 facebook

ABOUT SPA & BEAUTY NZ

Spa & Beauty NZ provides spa and beauty therapists with the knowledge to stay at the top of the industry. Whether you’re looking for information on new products through to starting your own business, you can find all the information and support you need to be successful in this industry.
linkRead more
 

HAVE YOUR SAY

Share your experiences with the community and let us know what information you would like to see.
linkLet us know your thoughts
 

ADVERTISE WITH US

Want your business listed in our supplier database? Have a product professionals need to know about?
linkTalk to us about advertising