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Future Proofing Your Business

Written by Bernadette Soars on January 22nd, 2019.      0 comments

Future Proofing Your Business - Article 233x207 If you want to be left behind in this fast paced, ever changing business world today, just keep doing what you always do.

Failing to read the trends or being too slow off the mark could slow down your business growth or worse: derail your business completely. If you would like to succeed and ‘future proof’ your business, you need to start being more mindful and willing to consciously evolve.
Topics: Business

Round One

Written by Delilah Matos on January 15th, 2019.      0 comments

Visualizing Victory - Article Visualizing Victory

Visualizing success can easily be viewed with skepticism. However, keep in mind that for generations, it has been a common practice among athletes, entertainers, and entrepreneurs. Many have been using visualization as a way to reach their goals. As a successful skin care entrepreneur, these same principles are no different. To tackle round one towards the first steps of success, professionals must visualize victory.

Going Solo

Written by Douglas Preston on January 15th, 2019.      0 comments

Going Solo - Article Assessing if You Have What it Takes

Whether you are a newly licensed aesthetician or have been in practice for some time, you may be one of the many skin care professionals whose dream is to run an independent business. Think of the benefits that would follow: no boss, a flexible schedule, full creative freedom, and earning more money than as an employee. Who would not want this? Before jumping into an independent operation, it is necessary to take stock of some important features and skills required of any professional hoping to succeed. 
Topics: Business

How will the plastics ban effect the beauty Industry?

Written by Bernadette Soares on September 10th, 2018.      0 comments

Pharo-meme-Your-philosophy 233x207 The Beauty Industry - one of the fastest growing, revenue producing industries in the world.

It’s extremely competitive, and simply ‘containing natural ingredients’ just does not cut it anymore. Although there are so many aspects involved in this ‘Eco Friendly, War on Waste’ drive that we as humans are on, we believe there are 3 main keys to success in achieving this.
Topics: Business

Can you ask that?

Written by Lindy Alexander on September 4th, 2018.      0 comments

Seek Question - Main Image 233z207 Illegal interview questions revealed

A job interview is a great way to work out how suitable a candidate is for a particular role. But what kinds of questions are recruiters and employers legally allowed to ask? The purpose of a job interview is to determine whether a candidate is the most appropriate person for a particular role. The questions that hirers ask candidates should relate to their ability to perform the inherent requirements of a position. 
Topics: Business

Leading your ideal team

Written by Spa Beauty NZ on August 30th, 2018.      0 comments

865810-employees-quotes 233x207 As staff are a key asset to any of our business,

it is vital for us to be jack of all trades and be an effective leader that not only leads from the front but openly communicates in an inspiring way that radiates employees to strive to be the best that they can be. So how do we do this?
Topics: Business

Owners point of view

Written by Spa Beauty NZ on August 29th, 2018.      0 comments

Retail Shelf 233x207 Can we as stockists expect exclusive rights to our chosen skin care/make up brands?

As owners we choose our brands based on our Visions, philosophies and values, we commit to our brands from day one, and why wouldn’t we? As we all know stocking a skincare brand is not a cheap exercise, we need to ensure that we have researched the brand, that we feel aligned with the company that distributes the brand, as well as the parent company.
Topics: Business

Words from a Spa & Beauty owner

Written by Spa Beauty NZ on August 9th, 2018.      0 comments

account-manager-resume-sample-best-of-sample-resume The reality of day to day spa and beauty ownership

I feel My conscience is clear, business is business, is it ok to employ a staff member from another business within your community? Or is the question more, when is it ok? So, we all have staff contracts, which all have trade restraints, designed to protect our businesses from staff being poached (head hunted), to staff leaving and moving in up the road to start their own business or to work for a competitor.
Topics: Business

Brand Value leads the way in taking responsibility and showing initiative.

Written by Bernadette Soares, Brand Value Ltd on August 2nd, 2018.      0 comments

bernadette 233x207 A True New Zealand Company

Bernadette Soares, respected entrepreneur and founder of Brand Value, is committed to being eco-friendly and making this the very essence of her business, with sustainable practices that have minimal negative impact on the environment. 
Topics: Business

Spa Beauty NZ Features: Robertson Lodges

Written by Robertson Lodges on July 2nd, 2018.      0 comments

Kauri Cliffs Spa, Couples Treatment Room 233x207 Rich in heritage and luxury, Robertson Lodges celebrate New Zealand's finest experiences

A trio of stunning landscapes, The Lodge at Kauri Cliffs, The Farm at Cape Kidnappers and Matakauri Lodge form a string of luxurious destinations spanning the length of New Zealand, each distinct and authentic to the region they inhabit.

How Green is your Business?

Written by Bernadette Soares, Brand Value Ltd on May 31st, 2018.      0 comments

How green is your business 233x207 How is a Green Business Defined

Sustainable business, or green business, is an enterprise that has minimal negative impact on the global or local environment, community, society, or economy—a business that strives to meet the triple bottom line. Often, sustainable businesses have progressive environmental and human rights policies.
Topics: Business

Holiday Marketing How-To

Written by Jaclyn Strausser, L.M.E. on December 5th, 2017.      0 comments

Holiday Marketing How-to's 233x207 Planning around the holidays can seem repetitive and daunting, but it does not have to be.

Holiday seasons are a great opportunity to revamp and redirect focuses onto certain treatments and products in order to drum up extra sales, as well as keep clients engaged. During the holiday seasons, more people are on the prowl, scouring retail business trying to find unique gifts to give to the ones they love. 

Knowing Which Corrective Serum or Treatment to Recommend

Written by Sara Fulton, co-founder and president of Vivant Skin Care on November 22nd, 2017.      0 comments

Knowing Which Corrective Serum or Treatment to Recommend 233x207 Vitamin C, Peptides, or Retinoids?

When clients seek professional skin care, they also expect comprehensive infor­mation on their skin condition and advice on how to maintain healthy skin, including product recommendations.

Growing Your Business with Imaging Solutions

Written by Diana Ordonez on November 22nd, 2017.      0 comments

Growing Your Business with Imaging Solutions 233x207 How to use technology for special events to increase engagement, sales, and loyalty

Offices, spas, and clinics looking for new and exciting ways to attract and retain clients do not need to look further than the skin imaging technology available today. Discover a few ways that imaging solutions can be used to grow a spa’s clientele.
Topics: Business

What’s your recipe?

Written by Douglas Preston, L.E., owner of Preston Skin Center, Preston Beauty Professional, and Preston Private Label Products on November 14th, 2017.      0 comments

a0b8812d5d0ec318ed2939665048cdbd XL Surviving as an aesthetician in a technology-driven future

Scientific advances in health and skin care have created excitement among today’s aesthetic professionals. It has also caused concern that the role of the aesthetician could be marginalized or even rendered obsolete through technological progress.
Topics: Business



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