phn 021-732-018
JOIN US ON FACEBOOK icot1 facebook
Marketing Directory Ad FINAL 538x88-899


Email me when new posts are made to this blog

Holiday Marketing How-To

Written by Jaclyn Strausser, L.M.E. on December 5th, 2017.      0 comments

Holiday Marketing How-to's 233x207 Planning around the holidays can seem repetitive and daunting, but it does not have to be.

Holiday seasons are a great opportunity to revamp and redirect focuses onto certain treatments and products in order to drum up extra sales, as well as keep clients engaged. During the holiday seasons, more people are on the prowl, scouring retail business trying to find unique gifts to give to the ones they love. 

Knowing Which Corrective Serum or Treatment to Recommend

Written by Sara Fulton, co-founder and president of Vivant Skin Care on November 22nd, 2017.      0 comments

Knowing Which Corrective Serum or Treatment to Recommend 233x207 Vitamin C, Peptides, or Retinoids?

When clients seek professional skin care, they also expect comprehensive infor­mation on their skin condition and advice on how to maintain healthy skin, including product recommendations.

Growing Your Business with Imaging Solutions

Written by Diana Ordonez on November 22nd, 2017.      0 comments

Growing Your Business with Imaging Solutions 233x207 How to use technology for special events to increase engagement, sales, and loyalty

Offices, spas, and clinics looking for new and exciting ways to attract and retain clients do not need to look further than the skin imaging technology available today. Discover a few ways that imaging solutions can be used to grow a spa’s clientele.
Topics: Business

What’s your recipe?

Written by Douglas Preston, L.E., owner of Preston Skin Center, Preston Beauty Professional, and Preston Private Label Products on November 14th, 2017.      0 comments

a0b8812d5d0ec318ed2939665048cdbd XL Surviving as an aesthetician in a technology-driven future

Scientific advances in health and skin care have created excitement among today’s aesthetic professionals. It has also caused concern that the role of the aesthetician could be marginalized or even rendered obsolete through technological progress.
Topics: Business

How to Successfully Cross-Promote Team Bookings

Written by harlean Windus, L.E., reiki practitioner at Classique Queen Anne Spa on November 14th, 2017.      0 comments

Cross-promote 233x207 Work as a team to increase clientele

Cross-promotion within the spa’s team is one of the best methods to increase clientele and ensure optimum retention rates. Along with training, superior skill sets, and passion, team members should possess excellent customer service skills to enhance the client's experience. This point is where team booking is critical. If staff adapts this mentality, success is guaranteed for everyone.

The 7 Habits of highly effective Retailers

Written by Patti Biro on March 31st, 2017.      0 comments

F 46017 233x207 If not every day then probably several times a week you have the opportunity to visit a highly successful retailer

A recent survey conducted by Natural Resources Spa Consulting Inc. indicated that day spa retail revenue per square foot lags behind other locations such as mall stores, health care locations, and airport retail

Focus on Growth Indicators

Written by John Harms, Founder & CEO, Millennium Systems International on March 31st, 2017.      0 comments

wpid-service 2fLzxF 233x207 The Revenue will come...

You can’t change yesterday’s revenue but you can affect tomorrow’s, easily, by focusing on 5 simple growth indicators. 
Topics: Business

Why a 50 min. Massage Booked Every Hour Makes Therapists Crazy and is Bad for Business!

Written by Gael Wood on November 24th, 2016.      0 comments

Why-a-50-min I’ve been a massage therapist for 20 years, and I’ve worked in just about every different setting a therapist can work in

"In my humble opinion the whole schedule and set up of these types of businesses, breeds poor quality service. We are worth so much more than that, and so are our clients!"
Topics: Business, Massage

People of ISpa

Written by Paul Heslop on November 9th, 2016.      0 comments

paul-heslop-426 PAUL HESLOP - Chief Executive, Salt of the Earth

I spent three years creating and selling customized scents and salts, learning about design and packaging, saving every penny I made from my business.

10 Tips To Landing a Spa Job

Written by Barry Eichner on November 7th, 2016.      0 comments

shutterstock 231323005-572 Confessions From A Former Spa Director

These are my inside tips to landing the spa job of your dreams.  After a decade of working in spas, I’ve seen so many professionals launch successful careers. 

12 Tips to Grow Gift Card Sales

Written by on November 5th, 2016.      0 comments

iStock 76378411 LARGE PST-e1476202495905-1024x765-710 12 Tips to Grow Gift Card Sales

Gift cards are a multi-billion dollar industry that keeps growing, but the spa industry is not getting a big enough piece of this pie.h.

30 Years of Success

Written by Marianna Glucina on November 1st, 2016.      0 comments

Marianna-66 Marianna Glucina - Our most successful Multi Spa/Clinic Owner

Spa & Beauty go behind the scenes with Marianna to share her Beauty Business Success with you all.

Herbology 101

Written by Rachelle Dupree, marketing and communications director for Vivoderm Natural Skincare on October 31st, 2016.      0 comments

71bbeaed40c8fb51512ac1a4fc09992e L-968 Herbology 101

Most modern medical and pharmacological practices can trace their roots to ancient herbalism or traditional medicine in some form or another.

10 Things To Use In New Client Consultations

Written by Deedee Crossett, San Francisco Institute of Esthetics and Cosmetology on October 13th, 2016.      0 comments

10 Things to use-242 Here are #10 things to think about when consulting with a new client

Although Wikipedia defines a consultation as a meeting between a patient with a physician to get health advice or treatment for a symptom or condition, the definition applies to skin therapists.

Cosmoprof Las Vegas 2016

Written by Terri Grace on August 25th, 2016.      0 comments

cpna box-139 Terri Grace experiences Cosmoprof, Las Vegas!

If you couldn't make it to this years Cosmoprof expo in Las Vegas, don't stress! The lovely Terri Grace from Grace Beauty can help fill in the gaps



First name




Spa & Beauty NZ provides spa and beauty therapists with the knowledge to stay at the top of the industry. Whether you’re looking for information on new products through to starting your own business, you can find all the information and support you need to be successful in this industry.
linkRead more


Share your experiences with the community and let us know what information you would like to see.
linkLet us know your thoughts


Want your business listed in our supplier database? Have a product professionals need to know about?
linkTalk to us about advertising